Part1: Feeling abandoned? So is your facebook fans.
Short n sweet
You don’t keep in contact with a friend for a few months, then abandon them as quick as you befriended them? So why do it to your fans and potential customers?
Be my fan
Companies are looking to Facebook to quickly create fan bases for upcoming products or services. With a good offering, well written content and clever targeting, these pages can grow very quickly. Fans jump on board, engage and start to connect with brands, enjoying the one on one interaction. Then bang… all of a sudden brands are gone, leaving a puff of dust quicker than a magical genie. Campaigns over, time to move on. Wrong!
Stay tuned for Part 2, where I’ll explain how to keep your fans happy, even in the slow periods between campaigns.